Core Curriculum Content Standards

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NJ World Class Standards
Content Area: 21st-Century Life and Careers
9.4 Career and Technical Education
ContentArea 21st-Century Life and Careers
Standard 9.4 Career and Technical EducationAll students who complete a career and technical education program will acquire academic and technical skills for careers in emerging and established professions that lead to technical skill proficiency, credentials, certificates, licenses, and/or degrees. (For descriptions of the 16 career clusters, see the Career Clusters Table.)
Strand N. Marketing Career Cluster
Pathway (3) Marketing Research
By the end of grade Content Statement CPI# Cumulative Progress Indicator (CPI)
  • Roles within teams, work units, departments, organizations, inter-organizational systems, and the larger environment impact business operations.

  • Key organizational systems impact organizational performance and the quality of products and services.

  • Understanding the global context of 21st-century industries and careers impacts business operations.
9.4.12.N.(3).1 Employ processes and systems used in this industry to monitor, plan, and control day-to-day marketing research activities in order to contribute to continued functioning.                                                                                                                                                                                                                            
9.4.12.N.(3).2 Employ tools, techniques, and systems used in this industry to plan, control, and organize a marketing research organization or department.                                                                                                                                                                                                                            
Information Technology Applications: Technology is used to access, manage, integrate, and disseminate information.
9.4.12.N.(3).3 Employ concepts, tools, strategies, and systems used in this pathway to access, process, maintain, evaluate, and disseminate information in order to assist business decision-making.                                                                                                                                                                                                                            
Employability and Career Development: Employability skills and career and entrepreneurship opportunities build the capacity for successful careers in a global economy.
9.4.12.N.(3).4 Employ concepts, tools, and strategies used in this pathway to explore, obtain, and develop marketing research careers.