| ContentArea |
21st-Century Life and Careers
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| Standard |
9.4 Career and Technical EducationAll students who complete a career and technical education program will acquire academic and technical skills for careers in emerging and established professions that lead to technical skill proficiency, credentials, certificates, licenses, and/or degrees. (For descriptions of the 16 career clusters, see the Career Clusters Table.)
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| Strand |
N. Marketing Career Cluster
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| Pathway |
(4) Management & Entrepreneurship
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| By the end of grade |
Content Statement |
CPI# |
Cumulative Progress Indicator (CPI) |
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12
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Communication Skills: All clusters rely on effective oral and written communication strategies for creating, expressing, and interpreting information and ideas that incorporate technical terminology and information.
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9.4.12.N.(4).1
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Communicate and apply interpersonal skills to manage a business.
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9.4.12.N.(4).2
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Apply promotional knowledge and skill to communicate information in order to achieve a desired outcome.
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Systems:
- Roles within teams, work units, departments, organizations, inter-organizational systems, and the larger environment impact business operations.
- Key organizational systems impact organizational performance and the quality of products and services.
- Understanding the global context of 21st-century industries and careers impacts business operations.
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9.4.12.N.(4).3
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Plan for organizational development and growth to facilitate business success.
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9.4.12.N.(4).4
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Organize work efforts and staff to enhance work flow.
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9.4.12.N.(4).5
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Staff the business operation to expedite work efforts.
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9.4.12.N.(4).6
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Plan and evaluate purchasing activities to minimize expenses.
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9.4.12.N.(4).7
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Maintain fiscal control of business operations to limit expenses.
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9.4.12.N.(4).8
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Employ distribution knowledge and skill to manage supply-chain activities.
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9.4.12.N.(4).9
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Employ financial knowledge and skill to make business decisions.
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9.4.12.N.(4).10
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Manage marketing information to make business decisions.
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9.4.12.N.(4).11
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Employ pricing strategies to maximize return and meet customers’ perceptions of value.
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9.4.12.N.(4).12
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Obtain, develop, maintain, and improve a product/service mix to respond to market opportunities.
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9.4.12.N.(4).13
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Manage the sales function to determine client needs and wants, and respond through planned, personalized communication.
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Safety, Health, and Environment: Implementation of health, safety, and environmental management systems and organizational policies and procedures impacts organizational performance, regulatory compliance, and continuous improvement.
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9.4.12.N.(4).14
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Create safety and security plans to minimize loss and to maximize return.
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9.4.12.N.(4).15
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Resolve safety and security breaches to create a safe working environment and to minimize loss.
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Ethics and Legal Responsibilities: Legal responsibilities, professional ethics, and codes of conduct affect management practices, business performance, and regulatory compliance, as well as the confidence of customers, business partners, and investors.
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9.4.12.N.(4).16
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Apply ethics and government regulations to protect the business.
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Employability and Career Development: Employability skills and career and entrepreneurship opportunities build the capacity for successful careers in a global economy.
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9.4.12.N.(4).17
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Analyze sales careers to determine interest.
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9.4.12.N.(4).18
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Compare individual abilities, interests, and attitudes with those associated with entrepreneurial success in order to determine compatibility.
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