James E. McGreevey
Governor

William D. Watley
Secretary of Commerce

FOR IMMEDIATE RELEASE

Contact: Karen Wolfe - 609.292.2523
Terri Guess - 609.633.3647

Celebrity Chef Bobby Flay Highlights Jersey Shore Cuisine

Trenton, N.J. (April 22, 2004)—From casual boardwalk fare to gourmet meals, celebrity chef Bobby Flay will feature a taste of the Jersey Shore on the Foodnetwork's FoodNation with Bobby Flay on Tuesday, May 4 at 9:30 p.m.

"The Jersey Shore is well-known for its diverse culinary delights," says Nancy Byrne, executive director of the New Jersey Office of Travel & Tourism. "From Jersey Fresh seafood to our official state fruit, the blueberry, to the boardwalk's custard ice cream treats, we're pleased Bobby experienced true Jersey Shore cuisine."

Flay visited the Garden State during the summer to tape the upcoming episode. Highlighted establishments include Doris & Ed's of the Highlands; Bahr's Landing also of the Highlands/Sandy Hook; Jenkinson's Boardwalk in Point Pleasant Beach as well as local band Jobonannoband.

Bobby Flay explores cities and regions across the United States to examine local culinary history and character. FoodNation with Bobby Flay airs Tuesdays at 9:30 p.m. and 1:30 a.m. and Saturdays at 7:00 p.m. Times are ET/PT.

Check the Food Network's website, www.foodnetwork.com for airdates of FoodNation with Bobby Flay.

For information on other activities and attractions, contact the New Jersey Office of
Travel & Tourism, at 800-VISITNJ (847-4865); or check the website at www.visitnj.org to order a copy of the 2004 New Jersey Travel Guide.