| New Jersey Set
and Ready for the
Summer 2004 Tourism Season
Trenton, N.J. (May 24, 2004)—A
grueling winter with freezing temperatures that reached record lows have
left many anxious for the gentler days of summer. As the page of the calendar
turns, New Jersey's tourism industry is primed to provide visitors with
a busy season filled with plenty of excitement and relaxation.
According to The Travel Industry Association of America's
Annual Travel Forecast, the long-awaited travel industry recovery is in
full swing with leisure travel volume expected to grow by 3.4% nationally.
Overall spending by domestic and international travelers is expected to
grow 6 percent this year.
"The state's tourism industry appears to be on
track with the rest of the nation," said Nancy Byrne, executive director
of the New Jersey Travel & Tourism. "Our preliminary figures for
2003 indicate that visitation to the Garden State grew by 12.4%, an increase
from 59.0 million to 66.3 million. Overall, our discussions with industry
professionals suggest that summer rentals and accommodations are flourishing,
the campgrounds are in high demand and the beaches are in top shape."
In addition, AAA predicts that despite higher gasoline
prices, Memorial Day travel will increase 3.4% this year, citing a recovering
economy and stronger job growth as contributing factors to increased travel
activity. New Jersey still has some of the lowest gas prices in the Northeast
and local AAA representatives say the good news is that interstate tourism
should thrive because vacationers can still travel without spending a fortune
on gasoline. Ocean County, for instance, is 75 miles from 15 million people,
which makes traveling by car limited to a tank of gas, coming and going,
local officials boast. They add, "When combined with free family entertainment
almost every night of the summer, this will be a desirable place to come."
Barring recurrent weekends of inclement weather, which
the state experienced last year, local officials anticipate a stellar year.
Officials also indicate that visitors are making travel plans earlier and
are using the Internet. Tourism officials in Cape May observed an increase
in the use of the Internet to make plans and request information and report
that Internet inquiries were up 19%.
The New Jersey Office of Travel & Tourism recently
unveiled its new online Travel Guide. The Web-based tool enables visitors
to search the Garden State’s wealth of events, attractions, and accommodations
all in one place. Visitors can download maps/directions to points of interest
around the state, enabling the creation of customized travel itineraries
through the Travel & Tourism Web site (www.visitnj.org).
"A feature of the Web site is the MyTripStops section,"
says Byrne. "This new element compiles users’ travel information
to view in one location. Visitors can create personalized travel itineraries,
including custom start and end points. By adding two or more addresses,
visitors can also obtain driving directions."
Byrne added that visitors to New Jersey will also experience
new, expanded and improved accommodations and attractions this year:
In Hazlet, a new Holiday Inn on Route 35 will open in
June. The hotel will have 120-rooms as well as a full service restaurant;
A new Staybridge Suites on Industrial Way in Eatontown will also open in
June. This
131-room facility encompasses extended stay and one and two bedroom suites;
The Atlantic Highlands welcomes the Bluebay Inn to the area this season.
It offers 27-rooms all uniquely decorated, a restaurant and shuttle service
to Sandy Hook;
In Manasquan, the Inn on Main has 12- rooms with a fireplace in every room,
but one. It also offers shuttle service to the beach;
Six Flags' SpongeBob SquarePants 3-D simulator ride and major park enhancements
will premiere for summer 2004. Scheduled to debut Memorial Day Weekend,
the Batman vs. Catwoman: Catfight promises non-stop action and a dramatic
show. Also new to the theme park is World of Magic with a show that will
mesmerize the audience and challenge the imagination as reality becomes
illusion live on stage;
The Cape May Whale Watcher in Cape May is bringing back its popular Lighthouse
Trip cruises for the season featuring the Delaware Bay Lighthouse Adventure
Cruise;
Keansburg Amusement Park in Keansburg has added a new Moby Dick rotating
platform and Kite Flyer for a simulated free-flying experience;
The newest team to root for in Atlantic City is the Atlantic City Cardsharks,
an indoor football team. The experience offers plenty of family fun.
The Walk in Atlantic City is adding to the visitor shopping experience
with new retailers such as Coach, Kenneth Cole and Polo Ralph Lauren.
For information and brochures on things to do this summer, contact the
New Jersey Office of Travel & Tourism at 800-VISITNJ (847-4865); or
check the website at www.visitnj.org
New Jersey Commerce & Economic Growth Commission
Tourism Outlook For Summer 2004
The New Jersey Commerce & Economic Growth Commission conducted its
annual informal survey of the tourism industry outlook for summer 2004.
Among those surveyed were realtors, hotels and accommodations, beaches,
campgrounds, attractions as well as the state's transportation network.
The results of the survey follow:
Beaches & Environs:
Beach town officials are prepared for an onslaught of
visitors this season. Many areas have undergone beach replenishment projects,
designed promotions to attract visitors and scheduled an assortment of
entertainment options for visitors to enjoy. In addition to the beach,
Ocean City is promoting alternative activities such as blossoming theatre
venues, numerous special events and free family entertainment. Beaches
in Seaside Heights, Ocean County, are free Wednesdays and Thursdays. Officials
in Ocean Grove report that the beaches survived the harsh winter and very
little sand was lost. Belmar Beaches are prepared for sun worshippers as
the sand dunes are being leveled to make the area desirable for sunning.
New flower gardens along the boardwalk provide added attractiveness to
the area. A display of various flowerbeds and plants will be interspersed
with the children's playground. Atlantic City is completing its beach replenishment
project. The Absecon Island Shore Protection Project, which began in October
2003, is expected to be complete after Memorial Day and includes sand replacement
for the beach fill and dune system in both Atlantic City and Ventnor. Sea
Isle City is promoting families this vacation season with its "Sea
Isle City - A Perfect Place to be for your Family" theme. Local officials
initiated a "No Beach Tags Required on Wednesdays," promotion
and has given hospitality an added twist with its 15-minute grace period
on parking meters.
Accommodations:
Visitors will find a vast inventory of accommodations
from rentals to hotels to bed and breakfast inns. Realtors are using one
word to describe the shore rentals, "busy." While properties
are still available, they are encouraging vacationers not to wait a minute
longer. In Cape May, tourists are encouraged to make reservations as early
as possible because rentals are moving faster than last year. Officials
in Atlantic City are recommending vacationers arrive on a Sunday or Monday,
if possible and depart Thursday or Friday due to heavy reservations for
Fridays and Saturdays. The Bellevue Stratford Inn in Ocean Grove said if
early reservations are any indication of expected travelers, they anticipate
a "wonderful season," and believe that residents' apprehension
of traveling abroad has made the Jersey Shore more attractive. Ocean County
hotels/motels are optimistic for a busy season, particularly later in the
summer. For instance, the weeks of July 15 through August 15, described
as very popular, are fully booked in many locations. Tourism officials
in the Wildwoods are enthusiastic about the upcoming season and anticipate
that tourists want to limit their travel to closer to home. They emphasize
that Wildwood is a "tank full of gas away from the tri-state area."
Camping, Outdoors Activities:
New Jersey campsites are continuing its popularity spurt.
Representatives from the Campgrounds Association said Canadian campers
are returning in "droves," that the Canadian dollar is stronger,
and their requests for the New Jersey Campground and RV Park Guide has
increased. Most campgrounds are filled for Memorial Day and the Fourth
of July weekend. Reservations are steady at the Camp Taylor Campground
in Columbia. Representatives indicate that campers are not booking as far
in advance, citing last year's inclement weather. Representatives from
the Tim Tam Resort noticed that many families are spending longer days
on campsites and is offering a special promotion for June and September.
Instead of paying $35 a night, campers are offered two weekends at $110
and the option of leaving the trailer onsite. Representatives said the
special would economize gas and serves as an incentive for people to visit
the park.
Attractions:
New Jersey's diverse attractions make the state a great
place to play this summer. Thrill seekers can rest assured that New Jersey's
theme parks and attractions are geared up for an exciting and action packed
summer. For instance:
Six Flags Great Adventure & Wild Safari is celebrating
its 30th year. It is promoting a spectacular new action-adventure show,
Batman vs. Catwoman: Catfight. The park's new, awe-inspiring fireworks
production will be accompanied by stirring music and theatrical lighting
that will provide an uplifting background to the special effects. Visitors
can explore the world of the enchanting Atlantic bottlenose dolphin and
sea lions at the educational Dolphin Discovery Exhibit.
Casino Pier in Seaside has renovated Breakwater Beach
(formerly Waterworks) with a brand new state-of-the-art waterpark with
the largest interactive play area on North Atlantic Coast. There's also
a new Toddler area, Family Play Area, new hot tub grottos and a zero-gravity
racer;
Look for new mascots at Morey's Piers'. Dude, the seagull
and his sidekick, Curly the French Fry, are all about the Jersey Shore
and its many amenities and attractions. Pirates of the Wildwoods, on Morey's
Schellenger Avenue Pier, takes guests on a unique three-dimensional adventure
where they will encounter a band of well-intentioned pirates who are attempting
to thwart tourists' attempt to take over the Wildwoods. The Rock 'n Tug
Boat gently rocks and spins as it travels on a U-shaped track, taking families
on one unforgettable ride and at Create- A- Bear, kids of all ages can
test their creativity. The DooWop Boardwalk Museum Shop showcases anything
and everything from the 1950's.
Liberty Science Center in Jersey City is open year-round,
but is bustling in the summer with special exhibits. Based on the new exhibits,
attractions and special weekends, representatives anticipate increased
visitation during the summer. Meet & Greet SpongeBob SquarePants Saturday
and Sunday, June 26 & 27. Magic: The Science of Illusion will debut
May 29 and run through Sept. 6. The 8,000 square food exhibition features
interactive tricks, unique artifacts, special programming and video explanations
from the world's top magicians, all designed to help guests understand
the psychology, art, mathematics and physics of magic illusions. Magic
Weekends June 5-6, 19; July 10-11. On August 7-8, 21-22, The Forces of
Nature exhibit allows visitors to venture to the very brink of erupting
volcanoes and along massive earthquake fault lines.
The New Jersey State Aquarium is gearing up for a sizzling
summer. The season will begin with a Seal-a-bration, observing the first
birthdays of harbor seal pups, Mira and Nika. Friday, July 2 is Tall Ships
Weekend. Penguin Palooza begins July 13 in celebration of the South African
penguins. On August 1, the Aquarium celebrates Kids Day featuring a number
of educational activities, games and prizes. A Family Day Camp is scheduled
for August 8 followed by Sharkmania on August 15 where visitors can enjoy
dive shows, a shark feeding, crafts and games that will remind everyone
how awesome these sea predators are. The season will culminate September
4 with a Labor Day Extravaganza.
Transportation:
From roads to rails, New Jersey has made improvements
to its infrastructure to make traveling this season more bearable. The
Turnpike Authority has made improvements to enhance travel for visitors.
On June 30, the Authority will open a new interchange at Exit 1. The existing
location has been moved approximately 1.4 miles north and the enhancement
will eliminate congestion previously experienced during the peak travel
periods. The interchange also has two express EZPass lanes, allowing traffic
to move at high speeds in both directions. A pinch point during the summer
weekends is between exits 8 and 9. Officials said traffic often slows down
to 10-15 minutes but delays are not "enormous." The Authority
also is promoting the recently introduced EZPass Express Lanes at 18W.
The Express Lanes should shave off delays previously experienced by travelers
into New Jersey, specifically during the summer.
The Atlantic City Expressway has expanded the width
of the roadway adding a third lane between Pleasantville and Atlantic City.
Officials said the improvements would permit more volume to travel over
the highway in a shorter period, thereby minimizing delays. In addition,
Express EZPass lanes recently opened at the Pleasantville Toll Plaza, permitting
travelers to pass through at 45 mph. The new lanes are expected to substantially
improve traffic flow. Representatives said according to estimates, the
express lanes will double the amount of traffic going through the toll
plaza in the same amount of time, making for a much happier trip to the
shore with minimal or no delays during peak periods. To kick-off the summer
travel season, the Atlantic City Expressway is sponsoring a Safety
Day program at the newly visitor-enhanced Farley Travel
Plaza Friday, May 28 from 3-7 pm. The festivities will include exhibits
and demonstrations by the State Police who will check the proper installation
of child safety seats, free food and beverages.
The New York Waterway will continue to provide daily
commuter service between Weehawken, Hoboken and Jersey City in Hudson County
and Belford in Monmouth County. Several ferry terminals have commuter parking
served by NJ Transit rail and bus lines.
NJ Transit is offering beach packages on the North Jersey
Coast Line to Long Branch, Asbury Park, Ocean Grove, Bradley Beach, Belmar
and Manasquan that include beach admission and a round trip rail ticket.
The beach packages are available weekends only starting Saturday May 29
and daily beginning June 26-Sept 6. The promotion is not valid during the
morning and evening peak periods.
The Pony Express on the North Jersey Coast Line goes
to Monmouth Park for the summer during weekends and holidays. The price
includes free grandstand admission during off peak hours.
Riders can save on admission to Six Flags Great Adventure
/Hurricane Harbor when purchasing round trip bus tickets at The Port Authority
Bus Terminal in New York, Newark Penn Station, the Greyhound bus terminal
in Philadelphia or the Walter Rand Transportation Center in Camden. Customers
must present their bus ticket receipt at the park. New Jersey customers
also can get a discount on admission to Liberty Science Center, the Battleship
New Jersey and The Old Barracks Museum. For additional information on special
offers visit www.njtransit.com or call 1-800-626-RIDE.
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